Hiten Shah writes here.
This collection of blog posts by Hiten Shah offers insights into the world of SaaS and startup development. The articles cover a range of topics, including growth hacking, marketing, product development, and fundraising. Shah shares personal anecdotes and lessons learned from his experiences building companies and navigating the tech industry. He emphasizes the importance of focusing on key metrics, utilizing data-driven decision making, and understanding customer needs. Shah advocates for a "working backward" approach, where companies define their ultimate goals and then strategize backwards to achieve them. He also encourages a focus on creating valuable content, building strong brands, and learning from successful companies like Salesforce and Buffer.
The articles offer practical advice and frameworks for navigating the challenges of building and growing a SaaS company. Shah's insights are grounded in real-world experiences, making them relatable and valuable for aspiring entrepreneurs and established business owners alike. He provides actionable strategies for tackling problems like attracting funding, creating successful products, and developing a strong brand identity. Shah's posts are a valuable resource for anyone seeking to learn from the experiences of a seasoned entrepreneur and gain valuable insights into the world of SaaS.
Back in 2010, on a Monday at 5 PM, I found myself at a bar called Memphis in Southern California in a heated discussion with two close f... Continue reading...
In online marketing today, you have hundreds of channels to choose from. Within each, there are thousands of tactics that you could use. If... Continue reading...
In 2014, Mixpanel's Series B pitch deck spelled out the company's expansion plans over the next two years: 3x sales headcount and rapi... Continue reading...
Building a company is a lot like trying to predict the future. You're looking through a crystal ball to see where the market is moving, and... Continue reading...
It was 2008, and I was having a classic founder moment. I had no idea what I was doing. But at least I was doing! I was founding a SaaS bu... Continue reading...
2016 has been a year where knowledge has become freely available for anyone interested in knowing about all things SaaS. That's because the... Continue reading...
Most people approach content marketing like a black box. Ideas go in one end. Hours and days are spent doing something creative. And content... Continue reading...
In 2006, after Amazon Web Services (AWS) helped pioneer what we now call the cloud, product development changed forever. What once took mill... Continue reading...
When raising money, most founders start by creating a pitch deck. Investors see countless versions of these pitch decks every day. ... Continue reading...
Two tweets about raising money was all it took to get 81 email responses and 53 customer development calls with founders. I ha... Continue reading...
In 2010, David Cancel and I were friends. When he pivoted his company Performable into web analytics, Performable went head-to-head agai... Continue reading...
Back in the mid-2000s, it was pretty difficult to gain a quantitative understanding of how your marketing efforts were working out. The only... Continue reading...
Video explainer created by LessFilms. You’ve done it before. You asked someone this question: What do you think of my idea? M... Continue reading...
Neil Patel and I started building products back in 2003. We built almost a dozen products, and all of them failed—except one. We got lu... Continue reading...
My daughter mastered the art of persuasion before she could talk. If she wanted someone to sit on the floor and play with her, she would pl... Continue reading...
A company blog with 15 million visits a year will make your business. That's the content marketing goal you need to work towards. After s... Continue reading...
Salesforce's marketing has created the model for other SaaS companies to emulate over the years. You can watch a demo, launch a free trial,... Continue reading...
I published this list a while ago, but thought it could use a little refresher. As a lifelong reader and Audible fanatic, the list is al... Continue reading...
In Leo Widrich’s first few months as co-founder of Buffer, he wrote two to three guest blog posts every day. He joined the company in Janu... Continue reading...
When Amplitude raised its Series A in August 2015, it announced a pricing change with the raise: Amplitude would be free for customers t... Continue reading...