Semrush courses - Semrush Academy
Semrush Academy offers a wide range of free online courses designed to equip individuals with the knowledge and skills needed to succeed in digital marketing. The platform features courses led by industry experts, covering topics such as AI-powered marketing, content strategy, digital advertising, and international SEO. These courses are broken down into actionable steps and provide valuable certifications to enhance career prospects. Semrush Academy has garnered positive testimonials from professionals across various industries, highlighting its effectiveness in empowering individuals and teams with the necessary expertise to excel in the dynamic digital landscape.
Learn proven tactics and strategies tried and tested by the best-in-class marketing experts.
Top Experts
Sharing proven step-by-step tactics
100% Free
Education available to everyone
Valuable certification
to enhance your career
Become an AI-Powered Marketer
Led by Michael Olaye, recognized by AdAge as one of the leading authorities in AI in Marketing, this course covers the most practical and immediate ways marketers can save time with GenAI. You will leave with an actionable playbook to using AI in your job today.
Learn how to craft and oversee impactful ad campaigns using Semrush tools. From strategic planning to execution, this course covers the entire campaign lifecycle so you can successfully launch and manage campaigns that achieve desired results.
Marketers are being asked to do more with less every day. AI can make this possible, but how? This course covers the most practical and immediate ways marketers increase productivity and success with AI. You'll learn how to level up your prompts and dive into core use cases for AI in marketing: strategy development, campaigns, and content creation. All the while, you'll take a peek into the AI tools and strategies top marketers are using today.
Elevate your leadership skills with our course on effective people management. Gain a dynamic and practical approach to developing the skills necessary to lead teams with confidence and efficiency!
Unlock the secrets of a compelling Semrush-driven content strategy. Learn to captivate your audience with strategic keyword selection, in-depth planning, and optimized content that acts as an irresistible magnet for increased website traffic and reader engagement.
Master the art of building a digital advertising strategy in this comprehensive course. Set objectives, profile your audience, analyze competitors, choose effective channels, create resonant content, allocate budget, and diagnose underperformance.
Learn how to craft and oversee impactful ad campaigns using Semrush tools. From strategic planning to execution, this course covers the entire campaign lifecycle so you can successfully launch and manage campaigns that achieve desired results.
Marketers are being asked to do more with less every day. AI can make this possible, but how? This course covers the most practical and immediate ways marketers increase productivity and success with AI. You'll learn how to level up your prompts and dive into core use cases for AI in marketing: strategy development, campaigns, and content creation. All the while, you'll take a peek into the AI tools and strategies top marketers are using today.
Elevate your leadership skills with our course on effective people management. Gain a dynamic and practical approach to developing the skills necessary to lead teams with confidence and efficiency!
Unlock the secrets of a compelling Semrush-driven content strategy. Learn to captivate your audience with strategic keyword selection, in-depth planning, and optimized content that acts as an irresistible magnet for increased website traffic and reader engagement.
Master the art of building a digital advertising strategy in this comprehensive course. Set objectives, profile your audience, analyze competitors, choose effective channels, create resonant content, allocate budget, and diagnose underperformance.
Learn how to craft and oversee impactful ad campaigns using Semrush tools. From strategic planning to execution, this course covers the entire campaign lifecycle so you can successfully launch and manage campaigns that achieve desired results.
Unlock the power of International SEO and expand your reach across borders! This course will teach you how to optimize your website to attract a global audience by increasing visibility and driving traffic from different countries. We’ll guide you through key strategies, highlight common (and costly) mistakes to avoid, and introduce you to essential tools to elevate your global SEO efforts. Get ready to bring your business to the next level!
This course will cover foundations and execution of a succcessful content strategy. Kathryn Strachan, founder and CEO of a global award-winning content marketing agency will walk you step by step through her content strategy playbook, packed with tons of practical examples and tools.
Happy World Emoji Day from us at Semrush! Master the foundations and execution of a successful emoji marketing strategy! This course will guide you through the essentials of emojis, practical examples of when and where to use them, and some fun facts to tie it all together. Learn one of the easiest ways to enhance your brand's communication and engagement!
“I was wondering if it is easy to find a great learning platform FOR FREE online! And the answer is: YES. The courses & exams in Semrush Academy are curated by professionals. There are amazing courses that open up a world of opportunities and learning for people looking to get into the Digital Marketing space. Highly recommended to every manager and copywriter.”Laila MustafaProject Coordinator at Digital Lionne
“The Semrush Academy is a core resource in our team training arsenal. The variety of courses and knowledge of instructors has been immensely helpful in getting those both new to the industry up to speed, and those with experience additional knowledge. I love that it stays updated and there are always new courses to explore. It's a great asset to our industry!”Casie GilletteSr Director, Digital Marketing at KoMarketing
“Highly recommend Semrush courses for small to medium business owners or even project managers to be on the same page with the marketing department and have more efficient communications with them.”Ankit NigamAssistant Manager, Marketing & Branding at DelveInsight Business Research
“You do not know how Semrush makes life easier for me. Love the academy too! I just walked into a contract position interview a few weeks ago and blew them away. I show potential clients strategy issues, SEO, backlinks, and ranking, compared to their competitors' and how I can help. I landed 3 new clients. TY Semrush & Semrush Academy. You have been so worth it!”Nicole BrewerFreelance Writer at VIP | Content Creative
“Going through some of the courses with Semrush Academy has been really insightful and interesting! What a great resource!”Alex BrownDigital Marketing Management Student at University of Westminster